The sixth principle of the Nguzo Saba (The Seven Principles) is Kuumba (Creativity). Creativity is a fundamental competency that distinguishes successful entrepreneurs who love their businesses from non-entrepreneurs and others who are simply working to make a living. For Black Internet Marketers, creativity is all the more important in ensuring that our businesses are competitive, [...]
The fifth principle of the Nguzo Saba (The Seven Principles) is Nia (Purpose). This principles means to make our collective vocation the building and developing of our community in order to restore our people to their traditional greatness. Black Internet Marketers can demonstrate purpose in their online initiatives by ensuring that the time we spend [...]
The fourth principle of the Nguzo Saba (The Seven Principles) is Ujamaa (cooperative economics). This principle means to build and maintain our own stores, shops and other businesses and to profit from them together. For Black Internet Marketers, this means committing fully to entrepreneurship as a means to master and control our financial destinies. Most [...]
The third principle of the Nguzo Saba (The Seven Principles) is Ujima (collective work and responsibility). This principle means to build and maintain our community together and make our brother’s and sister’s problems our problems and to solve them together. For Black Internet Marketers, this means offering help and assistance to those who are new [...]
KUJICHAGULIA The second principle of the Nguzo Saba (The Seven Principles) is Kujichagulia or Self-Determination. This principle means to define ourselves, name ourselves, create for ourselves and speak for ourselves. For Black Internet Marketers, this means being comfortable in the knowledge that you are the master of your fate. It means adopting an abundance attitude [...]
UMOJA The first principle of the Nguzo Saba (The Seven Principles) is Umoja or Unity. This principle means to strive for and maintain unity in the family, community, nation and race. For Black Internet Marketers, this means focusing on methods and means through which we can pursue profit opportunities for our mutual benefit. As you [...]
Naomi Trower combines her expertise in social media with experience in real estate to author an outstanding weblog about social media marketing for real estate and morgage professionals. Her blog is at http://passivecashmentors.com/2009/12/the-power-of-video-in-your-business/ and this latest post is about using the power of video in your business. She discusses an application called Animoto that allows [...]
December 26th — Umoja (Unity) Habari Gani (What’s the News)? Umoja (Unity)! The first principle of the Nguzo Saba (The Seven Principles) is Umoja or Unity. This principle means to strive for and maintain unity in the family, community, nation and race. For Black Online Marketers, this means focusing on methods and means through which [...]
By Iceman Baldy I’m not trying to be controversial, but over the last several years that I’ve been mastering what it means to be an online marketer (and I’m still learning–any savvy marketer knows that the learning never stops and hardly keeps pace with new technologies & techniques), I’ve notice a few things about how [...]
Our personal reputation matters, both inside and outside of business, and affects our longer-term success. Likewise, our online presence should be treated as an extension of our reputation and guarded from harm with great care