Using contests to build excitement about your brand is a tried and true marketing strategy, and Twitter is an ideal platform for launch. Mashable.com provides a five step process for making your Twitter contest an all-around winner. 1. Lock in the Rules and Regulations. It is critical to determine eligibility, prizes, and how the winners [...]
BlackBookReview.com is a new service that may benefit the author in your life. The brainchild of Lynia White, founder of The Quality Corner bookstore, the book review service offers “comprehensive and promotional reviews” for books written by African American authors, or intended for an African American audience. “The primary goal of my book review service [...]
In the ongoing quest to streamline the amount of information we process through social media, apps that combine feeds from several different sites are becoming indispensable. Yoono is one app that may be worthy of your time. It can sort updates from Facebook, Twitter, LinkedIn and Youtube–or you can view them all in one stream [...]
Recent Census Bureau statistics indicates that Black residents are leaving large U.S. cities. This shift could alter African American political power in the coming decades if the trend continues. According to preliminary Census reporting released in December, the nation’s capital has gained nearly 30,000 new Washingtonians in the past ten years–but this new population is [...]
New avenues for funding are precious for entrepreneurs in every vein. If your hustle can use an infusion of cash or ideas on how to tap into fresh investors, read on! Your start-up will love you for it! 1. Crowdfunding This concept involves gathering a large donation pool for your start-up through small donations from [...]
Second Act, an online portal catering to readers over 40, recently showcased its “Game-Changers of 2010″, fifteen people dedicated to “taking on society’s biggest, most intractable problems and, against all odds, making a huge difference.” The story features a pair of African Americans who are quietly making their mark: Majora Carter founded the nonprofit Sustainable [...]
Author-activist Ilyasah Shabazz, one of the six daughters of the late Malcolm X, is gearing up for a 2011 national speaking circuit in partnership with The NorthStar Group. “My passion is to serve and uplift our community, especially our youth who must wake-up and manifest their brilliance in the world,” explains Ms. Shabazz. “I am [...]
The loss of a computer is devastating, plain and simple–but especially if you find some unscrupulous character has stolen it. Fortunately there are a host of apps available to help combat theft, and even retrieve your machine. For you MacBook users, check out Hidden. For ten bucks this app will track your machine once you [...]
Many traditional Black hair salon owners weathered a tough 2010 on multiple levels. Customers have found creative ways to maintain their hair, whether choosing natural hair looks over weave and relaxers, or finding simpler ‘dos with upkeep they can manage at home. Women are making every dollar spent on hair count, even getting discount appointments [...]
This past year has shown just how much influence our entertainers are bringing to bear, and how powerful social media can be to the dissemination of ideas. One example is the relief efforts staged in the aftermath of the Haiti earthquake in January. Entertainers such as Wyclef Jean raised millions in aid money through personal [...]
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Black Comic Book Creators and Social Media Pt. 1 « Black Web 2.0
